Sometimes when in a large bookstore with lots of SF and fantasy, I'll buy a random new author. There are a lot of names I don't recognise, and I don't pay enough attention to any news group to have some idea of who is deemed good of the newest authors to hit the shelves. So I buy a book, and depending on my reaction, may buy more or never again with that author.
The randomly chosen book this time was Dead Witch Walking by Kim Harrison. Modern day trappings but witches, vampires, pixies and fairies live alongside humans. An excellent read and the other two books by the same author: The Good, The Bad, And The Undead and Every Which Way But Dead are on my 'to buy' list.